Skip to main content
Guiding you to a better future


For a successful business, you need a viable business idea, the skills to make it work and the funding. Discover whether your idea has what it takes.

Forming your business correctly is essential to ensure you are protected and you comply with the rules. Learn how to set up your business.

It is likely you will need funding to start your business unless you have your own money. Discover some of the main sources of start up funding.

Businesses and individuals must account for and pay various taxes. Understand your tax obligations and how to file, account and pay any taxes you owe.

Businesses are required to comply with a wide range of business laws. We introduce the main rules and regulations you must comply with.

Learn why business planning is an essential exercise if your business is to start and grow successfully, attract funding or target new markets.

Marketing matters. It drives sales and helps promote your brand and products. Discover how to market your business and reach your target customers.

Some businesses need a high street location whilst others can be run from home. Understand the key factors from cost to location, size to security.

Your employees can your biggest asset. They can also be your biggest challenge. We explain how to recruitment and manage staff successfully.

It is likely your business could not function without some form of IT. Learn how to specify, buy, maintain and secure your business IT.

Few businesses manage the leap from start up to high-growth business. Learn what it takes to scale up and take your business to the next level.

Four-day work week could be the norm by 2030

2 August 2022

New research has found that the majority of employers, employees and recruiters expect that a four-day week will be in place in just eight years for most workers.

A study by NatWest Rapid Cash, looking at the employment challenges facing recruiters and small businesses, has concluded that offering higher wages cannot be the only way for companies to fill their vacancies.

Its findings show that while health and wellbeing benefits continue to be valued by employees, it is flexible working arrangements that are most appreciated by workers and the idea of a four-day week at full pay is one of the most appealing perks of all.

The survey has found that 78% of employers, 70% of employees and 79% of recruiters expect that a four-day week, with no loss of pay, will be in place by 2030. According to recruiters polled, the main benefits of a four-day week are:

  • Happier employees (80%);
  • More flexibility for staff (73%);
  • Increased employee retention (56%).

Employers are also positive about the impact of a four-day week, with 68% saying that they expect it to positively impact productivity. However, only 25% of 500 SME employers surveyed currently offer a four-day work week and one-third said they don't intend to offer a four-day week unless they have to.

A new trial of the four-day week started in early June this year, organised by 4 Day Week Global in partnership with UK think tank Autonomy. More than 3,300 workers at 70 UK companies have started working a four-day week with no loss of pay. Similar trials are currently taking place in Ireland, the United States, Australia, New Zealand and Canada.

The trial is based on a 100:80:100 model - 100% of pay for 80% of the time, in exchange for a commitment to maintaining 100% productivity. According to research by 4 Day Week Global, 63% of businesses find it easier to attract and retain talent with a four-day week.

A study by Work.Life has also found that working less hours does make employees more productive and less stressed. Its analysis shows that:

  • Working more than 50 hours per week harms productivity;
  • The four-day working week has made 91% of employees happier;
  • 27% of employees say they have seen a reduction in workplace stress;
  • 79% of employees say the introduction of the four-day week has improved their mental health.

Trials by individual companies support the findings. Microsoft Japan saw a 40% productivity boost and Buffer found that 91% of employees were happier and more productive with four-day weeks. However, the findings also show that 72% of employees admit that a four-day week results in working more hours on working days to make up for the lost day.

Written by Rachel Miller.

Stay up-to-date with business advice and news

Sign up to this lively and colourful newsletter for new and more established small businesses.

Contact us

Make an enquiry